Danny Sayag was born in Fez, Morocco and raised in Israel. He moved to the United States in 1984, following the completion of his commitment to the Israel Defense Forces. In Washington, DC, Danny began apprenticing at his Uncle’s salon. Though initially just trying to earn spending money, he quickly learned to understand and appreciate the industry. He was particularly intrigued with mastering the chemical processes of coloring and texturing hair. He recognized how color, highlights, a perm or straightening could transform a person’s look, and therefore their attitude and self-confidence. Danny became a partner in New Wave Salon in Mid-Pike Plaza in 1990, and after many configurations of ownership, he became sole proprietor. Danny bought Rainbow Hair Designers in White Flint in 2005. In 2014, Danny gave new life to both salons by combining them into a brand new, state of the art New Wave Salon and Spa in Federal Plaza. He is dedicated to providing clients with the enjoyable and successful services and offering employees the respect and growth opportunities they seek. Danny married Paula in 1988. They live in Brookeville, MD, and have three sons, Jonathan, Eitan, and Eric. When not working, Danny can be found playing almost any game available, especially Pickleball, Golf, and Racquetball.